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June 17 10 AM EDT

US (GA): Webinar digital marketing for agribusinesses

The University of Georgia is partnering with the Georgia Department of Agriculture to present a free digital marketing webinar for agribusiness owners looking for alternate ways to sell their products.

The webinar will be hosted on June 17 at 10 AM EDT by the UGA Small Business Development Center (SBDC), the Department of Agriculture’s Georgia Grown division and UGA Cooperative Extension.

Agriculture-related businesses from across the state have had trouble getting their fresh produce, meat and seafood to market during the COVID-19 pandemic.

The webinar will introduce participants to e-commerce, best practices for social and email marketing, and suggestions for packaging products for shipping.

“We’ll provide good takeaways on ways to market their business online,” said Bill Boone, SBDC entrepreneur outreach specialist. “If they need additional help or resources to implement the techniques covered in the class, the SBDC is available to assist.”

Additional webinars may be scheduled as needed, he said.

Source: University of Georgia


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