Tomato grower to drop TOV 'bombs'

This week in Anaheim, Sunset will unveil its newest on-the-vine tomato bomb at Produce Marketing Association’s Fresh Summit Tradeshow & Expo.

The sweet golden snacking tomato follows the Flavor Bombs and Sugar Bombs, both of which are ripened and packed on the vine.

“Sunset dominates the on-the-vine snacking category, which is the fastest growing tomato segment,” says Paul Mastronardi, President and CEO, and the fourth-generation family member to lead Mastronardi Produce. “We’ve built a massive fan base for the Bombs, and we can’t wait to share this new addition to the line-up.”

The company has several other surprises in store for PMA, including Organic Wild Wonders, a certified organic offering of the tomato-mix brand.

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