To further scale its solutions and services, Fluence Bioengineering announces key hires underscoring the company’s commitment to support the global horticulture industry. These appointments of industry veterans include professionals outside of the horticulture industry, enabling Fluence to expand its portfolio and commit the company to an aggressive growth trajectory.
Left to right: Lorrie Schultz, Timo Bongartz, Greg Hovagim
“Innovations pioneered by Fluence are enabling growers to produce more and virtually eliminate seasonality. These appointments ensure our solutions and support teams are immediately accessible to a global audience,” said Dave Cohen, chief executive officer, Fluence Bioengineering.
Lorrie Schultz, senior vice president of marketing
In this role, Lorrie will lead global marketing efforts across Fluence to elevate the global brand, enhance customer engagement and extend demographic reach. Lorrie was formerly senior vice president of marketing at Q2 Software where she enabled the marketing department to scale and develop their brand. She is a tech veteran from Dell, where she held numerous global marketing roles in consumer, retail, small business, enterprise and customer experience.
“I am keen on collaborating with our growers to discuss the challenges they face today, as I believe communities are built around how they source and consume food and medicine,” said Lorrie Schultz. “Our mission is to enable growers to cultivate better plants and I am deeply interested in conveying this message to the global marketplace and I am excited to be a part of this team.”
Timo Bongartz, general manager, EMEA
Timo has led the development of global horticulture strategy at OSRAM, since 2015. He will be responsible for the expansion of Fluence in Europe, the Middle East and Africa. He will manage leadership as well as sales goals for each country.
Greg Hovagim, global director of controllers, dimmers, and IoT solutions
Greg brings experience encompassing work from across the commercial and defense sectors. Previously, he oversaw rapid prototype development projects as well as large-scale defense projects. At Fluence, he will manage the dimming & controls technologies for Fluence LED lighting solutions and development of innovative customer solutions.