Today, Jamie Oliver launched his new deli partnership with oil company Shell. The restaurateur signed a £ 5 million deal with the company last year.
According to an article on inews.co.uk¸ this caused some consternation, as Oliver has campaigned against climate change in the past. Still, Oliver is set on bringing black pepper mayo BLTs and beetroot and hummus salads to UK petrol stations.
The Jamie Oliver Deli by Shell will launch at more than 500 garages across the UK and comprises a food range including sandwiches, wraps, salads, sushi, hot pots, and meal boxes for children. The emphasis is said to be on health and nutrition.