Spain: Auction Femago La Costa acquired by Agrupaejido

Agrupaejido has made a key strategic move with the acquisition of a new auction centre, Femago La Costa, based in Ejido Norte.

The company from Almeria's Poniente, owned by the Guillén family of Almeria, has refurbished the facilities and will reopen its doors with the objective of attracting new customers from this area of ​​influence and adding 10 million kilos of fruit and vegetables to its current production.

After having gone through a period of financial difficulties, this is a key move in the company's growth policy. La Costa was selling vegetables until the end of last season and is located in an industrial area where other horticultural traders operate.

Femago La Costa, now in the hands of Agrupaejido, started its activity in the 60's, and in all these years, it has helped give shape to the Poniente's agricultural sector, serving the producers in its area of ​​influence.

Two years ago, Femago remodelled the premises of this warehouse with new sales schedules oriented to greenhouse products, like courgettes, cucumbers and peppers.

Now Agrupaejido will be taking the reins of this auction, with which he will try to increase its production by around 10 million kilos. At present, it sells 90 million kilos of horticultural products per campaign, 80% in auction and 20% after handling. With the addition of La Costa, it will come near the 100 million kilos of production, with the vast majority intended for export to Central and Northern Europe.

Agrupaejido is especially strong in peppers and courgettes and a little less in aubergines, tomatoes and cucumbers, with about 3,000 loyal growers.

The company is now immersed in modernization plans spanning up to 2020. Agrupaejido's activities are clearly dominated by peppers, which account for around 40% of its global horticultural production and 54% of its global turnover, which stands at around 75 million Euro. Next in the ranking are courgettes, with 20%, and cucumbers, with 15%.

Agrupaejido has also worked for years in construction projects for new greenhouses and in the different links of the value chain in Mexico, both in advanced agriculture and in processing and marketing.


Source: lavozdealmeria.es

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