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Hiroshi Sakata shines his light on the seed market

In an interview with The Worldfolio, President Hiroshi Sakata of Sakata Seed explains the company’s ‘monozukuri’ spirit, and the role the seed industry is playing in the challenge to ensure global food security.

"If we talk about the worldwide market, we estimate the value of vegetable seeds’ wholesale market to be $5-5.5 billion. Every year it is expanding because of the population increase. It is also because of the shift from the open-pollinated variety to the hybrid variety, which is a higher value seed.

"What is the percentage of our Sakata Seed share worldwide? It is still very small. Broccoli is an exception. Fortunately, we have 65% of the market in the world. But there are a lot of vegetables that we have very low shares in. So you can understand, we have space to grow in the future."

Read the full interview here.