Organics Unlimited is pleased to announce the 10th anniversary of its nonprofit program, GROW. Throughout the month of September, Organics Unlimited will execute a special GROW Month campaign in order to raise awareness of the social responsibility program and inspire more distributors, retailers and consumers to become involved.
Organics Unlimited President and CEO Mayra Velazquez de Leon.
Since 2005, GROW has raised nearly $2 million to advance the rural Mexican and Ecuadorian communities surrounding its organic banana farms. With each box of GROW organic bananas sold to retailers and distributors, a portion of the proceeds go to the GROW fund. These donations are managed and distributed by the International Community Foundation and are used for youth educational scholarships in Mexico, clean water programs in Ecuador, dental and vision care in Mexico, micro-loans for small businesses and more.
“In celebration of the 10th anniversary of GROW organic bananas, we have released a new GROW banana label that features the special hashtag #GROWTURNS10,” said Organics Unlimited President and CEO Mayra Velazquez de Leon. “We hope this limited-time GROW label will inspire consumers to become more involved with the social responsibility campaign and share how their GROW purchases are making a difference in the lives of others.”
Consumers can join in GROW Month throughout September and help raise awareness of the humanitarian work of GROW by purchasing GROW organic bananas and sharing the hashtag on Facebook, Twitter and Instagram. Tips for how to share the #GROWTURNS10 message – such as organic banana recipes, inspirational stories of GROW scholars, crafts for children and more – are available at GROWbananas.org.
Organics Unlimited encourages retailers to join in the campaign by purchasing GROW organic bananas and sharing information with consumers on how their purchases affect lives in communities in need. Organics Unlimited has created a bundle of promotional materials to help retailers and distributors share information about the mission of GROW organic bananas with their customers on social media and in-stores.
For more information:
Organics Unlimited
Tel: +1 619.710.0658+1 619.710.0658
Email: organics@osterads.com
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