5-7 November 2014:
Netherlands: FloraHolland Trade Fair Aalsmeer
The FloraHolland Trade Fair Aalsmeer is the most popular place where the international floricultural sector gathers. Around 650 local and foreign suppliers display the newest varieties of cut flowers and plants, available immediately or as forward sales. Exporters, wholesalers and their customers from here and abroad are inspired at the FloraHolland Trade Fair Aalsmeer by the complete range of flowers, plants, product concepts and novelties on offer.
The commercial visitors become acquainted with the absolute latest in the field of product developments of the 50 prominent breeders with a stand at the fair. Plus there is a broad assortment of articles with added value for floricultural products provided by suppliers of sleeves, vases, decorative pots, insert labels, etc. This makes the FloraHolland Trade Fair a comprehensive networking and inspiration fair for the floricultural sector. Like a one-stop shop for visitors. The FloraHolland Trade Fair is very popular with standholders and a large group of international commercial visitors.
'Delivering Happiness'
With the theme 'Delivering Happiness', FloraHolland takes you along to the year 2020 in 'The Village'. What will the consumers' buying behaviour be like then for flowers and plants? How much will their online buying behaviour grow in our sector, and what consequences will this have for the shopfloor? Trends, concrete marketing concepts and workshops will stimulate you to think about your own strategy. 'The Village' is located in the centre of the fair.
More news is available on www.floraholland.com/tradefair