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Flora Holland growers agree on promotion of Lisianthus

The Lisianthus product meeting was held on Wednesday, 13 March, when 97% of the turnover of the Lisianthus growers represented voted for the promotion plan of FloraHolland Product Committee (FPC) for Lisianthus.
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In total, just under 90% of total product sales in 2012 were included in the vote. Since the General Members' Meeting of FloraHolland in December 2012, it has been possible to vote on product-specific promotions at the request of members.
Product day for Lisianthus growers

Voting took place during a product day for Lisianthus growers, which had been organised by FloraHolland and LTO Groeiservice. Thirteen members were present and four members cast their vote digitally on the product-specific promotion prior to the meeting. The promotion plan was explained in detail during the meeting. The vote itself took place using voting pads. The Promotion Committee will initiate activities in the next few weeks.
Promotion charge

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