Senior members of the businesses community attended the milestone assembly which took place at Business SA, followed with a luncheon hosted by Australian Made patron Robert Gerard AO, for the Board who have contributed to the success of the Australian Made Campaign since its establishment.
Front row from left to right: Nikki Anderson, Allyn Beard (Deputy Chair), Glenn Cooper AM, Senator Simon Birmingham – Minister for Education, Peter Hendy, Fiona Simson – President National Farmers’ Federation, Andrew Broad MP. Back row from left to right: Peter Anderson, Neil Coulson, Richard Hollyman, Robert Gerard AO – Patron of AMCL, David Gray AM, Ian Harrison – CEO, Neil Summerson AM – Treasurer, Mark Patterson AO.
The organisation was officially launched in 1999 by then Prime Minister, John Howard OM AC.
“The Australian Made logo has become the most instantly recognised symbol of products made in Australia and sold globally. I congratulate the Australian Made Campaign and the team of Board members behind it on their continued success and assistance in promoting Australian products,” Mr Howard, said.
The Australian Made Campaign has accomplished a number of significant achievements with the guidance of the Board during its long-standing history managing the AMAG logo.
“The AMAG logo now provides more than 2700 business across 20,000 products with clear and consistent country-of-origin branding here and overseas; it has great prominence in key export markets that such as USA, China, Singapore and South Korea where it is now a registered trademark,” Australian Made Chairman, Glenn Cooper, said.
The AMAG logo has been incorporated into the Government’s new food labelling scheme which becomes mandatory on 1 July 2018, where it will be found on nearly all Australian food products sold domestically.