Rinie andJenny indicate that they notice that Spain, for example, is undergoing anenormous growth, and this sometimes leads to frustration. “There is quite some‘healthy’ competition from abroad. The larger chain stores easily buy a foreignproduct. It is a bit funny that a purely Dutch product, of which we haveplenty, is still imported from Spain.
The entrepreneurs also grow, besides string beans,bell peppers and cucumbers, and for the first time this year also organic seeds for Vitalis.
Rinie notices a rising demand for organic products, and that many chain stores make use of this. Still, there is a lot togain here in terms of reaching the non-organic consumer. Jenny: “Some timeago I overheard a conversation about healthy and organic food. There is alot of mistrust of the label. They are literally saying: “They can put that onanything, but who guarantees it is really the case?’ Everybody who isinterested in organic products or has to deal with them, knows very wellwhat the logo stands for, and that it really means something. Thenon-organic consumer is still too ignorant, which is a point of attention.This is also something the Skal should focus on.”
For more information:
Rinie and Jenny Hopmans
Maatschap Hopmans
Huybergsebaan 498
4625 DM Bergen op Zoom
0164 257747
info@mtshopmans.nl