Announcements

Job offersmore »



Tweeting Growers

Top 5 - yesterday

  • No news has been published yesterday.

Top 5 - last week

Top 5 - last month

Exchange ratesmore »




Australia's demand for organic produce is still on the increase

According to Andrew Monk, CEO of Australian Organic - which owns and supports the nation's largest organic certifying group, Australian Certified Organic - demand is still outstripping supply in many sectors. 

How is the organic market in Australia performing? 
According to Monk, the domestic Australian consumer market for organics was estimated to be about AU$1.4 billion in 2015. By 2018, the total value is anticipated to reach AU$2 billion given the current growth trajectory. 

Australia has 53% of the world's organically-managed farmland (over 27 million hectares) The numbers of certified organic operators in Australia grew by 5% between 2015 and 2016. 

More than two out of three Australian households say they bought at least one organic product in 2016. 

Where are the major growth opportunities? 
Exports provide a huge opportunity, said Monk, who noted that organic sales to overseas markets grew by 17% to all continents in 2016. 
Furthermore, he said organic fruit and vegetables are all under-supplied, leading to demand outstripping supply in Australia and globally. 

What are the latest consumer trends in organic? 
Fruit and vegetables, dairy and home-cooking ingredients were the leading food basket categories for organic shoppers in Australia in 2016, said Monk. 

Around 44% of shoppers actively check for a certification logo, while 75% of organic consumers in Australia buy their products from major supermarkets including ALDI, Coles and Woolworths. 

What are the key drivers to make a purchase? 
An organic certification mark increases the confidence of two-thirds of all shoppers in the certified product, said Monk. 

Personal health for the buyer and their family was the strongest driver in 2016, while Australia's top 10 perceived benefits of organic food in 2016 include: chemical-free, additive-free, environmentally friendly, free range, and non-GMO 


Publication date: 11/28/2017

 


 

Other news in this sector:

1/15/2018 EU: Organic farming continues to grow
1/12/2018 US: $3.8 million available for organic ag research
1/12/2018 Spain: Organic food consumption continues to grow
1/11/2018 India: Farming app lets you grow and harvest your own organic food
1/10/2018 How do I need to comply with FSMA?
1/8/2018 Debate continues over organic hydroponics
1/5/2018 US (FL): Organic growers cover heirloom tomatoes
1/4/2018 US: Sales of organic agricultural products continue to increase
1/3/2018 US: $17.6 million available for organic research funding
12/21/2017 Sweden: Organic more of a side-issue, but still important
12/20/2017 Biggest organic greenhouse of Germany opened
12/19/2017 Northeast Indian state bans non-organic food items
12/14/2017 US: OFRF releases new report on impacts of strawberry research
12/7/2017 Italy: Organic tomato production doubled over two years
12/6/2017 US: Organic farmers and major league baseball star visit Capitol Hill
12/5/2017 US (CA): Tanimura & Antle reintroduce organic program
11/28/2017 Double Diamond Farms grows organic sector in Canada
11/24/2017 Irish plant scientist sells organic seeds all over the world
11/23/2017 Spain is the EU's largest organic producer
11/22/2017 EU introduces new organic regulation