Marsha Bro named Executive General Manager for Kemin Crop Technologies
In this role, Bro will be responsible for growing the Crop Technologies portfolio while driving profitability and market share. Under her leadership and strategic guidance, the Crop Technologies initiative will continue to develop and offer innovative solutions that meet the needs of growers nationwide, while protecting specialty crops and ornamentals.
“Crop Technologies is poised for success under Marsha’s leadership,” said Dr. Chris Nelson, President and CEO of Kemin. “Beyond her vision and business acumen, she has demonstrated success bringing new products to specialty market segments during her time at Kemin.”
Bro started working at Kemin in 2002 and has held finance, business intelligence and marketing roles across the company. In 2011, Bro was integral in launching the company’s Personal Care business with a focus on developing and managing the marketing function. Most recently, she served as a Marketing Director on the corporate marketing team, developing worldwide strategic marketing and digital capabilities. Bro holds a Bachelor’s degree in Finance and a Masters of Business Administration (MBA) from Drake University, Des Moines, Iowa.
“We have an exciting opportunity to leverage our expertise as specialty crop growers and bridge innovative technologies across the vast market segments Kemin serves to create relevant, efficacious and profitable solutions unlike any others available in the horticulture market today,” said Bro.
Throughout 2017, Kemin strategically invested in growing the Crop Technologies team. In April, Brett Cranston was hired as a Sales Manager to work closely with customers to provide tailored solutions that enhance crop performance and profitability; and in June, Emily Fuerst was appointed Director of Research and Development to lead the development of new and innovative crop technology solutions.
As a global nutritional ingredients company, Kemin manufactures more than 500 specialty ingredients for humans and animals in the global feed and food industries, as well as the health, nutrition and beauty markets. Many of the innovative ingredient solutions are sourced from specialty crops, developed in greenhouses and fields through the company’s specialty crop improvement program.
For more information:
Kemin Crop Technologies
1900 Scott Avenue, Des Moines, IA
T: +1 515-559-5479
croptech@kemin.com
www.kemin.com/croptechnologies