The search for a product that has the best qualities, a long shelf life, a good taste, strength for transportation, etc., is resulting in an increase in the number of Piel de Sapo melon varieties with every campaign. At the moment, there are about 15 marketable varieties, according to Christian Martínez, of Frulonsa Calidades. What is happening, according to this Murcia-based company, is that, "given the wide range already in the market, there has come a time when both growers and consumers are confused."
"On the one hand, doubts arise as to when each of the varieties should be harvested, which has an impact on the product's brix, and on the other hand, that consumers don't know when is the right time to consume them and may end up disappointed if their expectations are not met," Martínez explains.
"On the one hand, doubts arise as to when each of the varieties should be harvested, which has an impact on the product's brix, and on the other hand, that consumers don't know when is the right time to consume them and may end up disappointed if their expectations are not met," Martínez explains.
Moreover, it is worth mentioning the increase in the production volume, which has grown by between 10 and 15%, "Although prices have not been affected this week since, due to the Ramadan, fewer melons have been harvested," clarifies Martínez. This means that prices will drop significantly next week, when there will be more supply in the market added the representative of Frulonsa Calidades.
For more information:
Christian Martínez
Frulonsa Calidades
Tel. +34 677 39 99 53