A-NZ: Freshmax Joins Drive for Food Safety

As of June 1 2015 the Freshmax Group has become a proud supporter of the Fresh Produce Safety Centre. This organisation was founded by the Produce Marketing Association Australia-New Zealand (PMA A-NZ) in partnership with the University of Sydney. Its core drive is to enhance fresh produce safety across Australia and New Zealand through research, outreach and education.

Freshmax joins the fight as both a sponsor of the organisation and as a project specific sponsor for the future. “This gives us a great opportunity to support the projects that relate specifically to our business and that of our suppliers and clients” says Ross Kane, Group CEO. “The work that the PMA are doing through this initiative is impressive and so important to our industry we had to get involved.”

The CEO of PMA A-NZ, Michael Worthington, welcomed Freshmax Group as a supporter: “We are delighted to have the Freshmax Group as a supporter of our industry-led Fresh Produce Safety Centre. It is vital that industry get involved in the work of the Centre, and Freshmax is doing just that by becoming a Centre supporter. We especially welcome their engagement on future FPSC research projects,” Mr Worthington said.

The Freshmax Group consists of a number of Australian, New Zealand and US Fresh Produce Marketers. The group includes: Freshmax New Zealand, Freshmax Australia, Deluca Banana Marketing, Valleyfresh and Crasborn Fresh Harvest.

For more information:
Matthew Crouch
Freshmax Group
Tel: +61488 115 610
Email: mcrouch@freshmax.com.au